Day 1 – Knowledge Management (Tools) Theory: Importance of knowledge management, types of KM tools, best practices for freelancers Case Study: How top-performing global freelancers manage knowledge efficiently Practical: Setting up KM tools (Notion, Trello, Evernote) for personal workflow Day 2 – Google Workspace / Email Management Theory: Overview of Gmail, Google Calendar, Drive, Docs & Sheets; effective email management Case Study: Example of a remote team using Google Workspace for productivity Practical: Organizing inbox, creating shared drives, scheduling tasks, automating repetitive email tasks Day 3 – AI & Automation Theory: Introduction to AI in the gig economy, automation basics, productivity hacks Case Study: Freelancers using AI tools (Notion AI, Zapier, Jasper AI) to scale workflows Practical: Setting up simple automations, using AI for content creation & scheduling
Day 4 – Customer & Technical Support Tools Theory: Overview of customer support tools (Zendesk, Freshdesk, Help Scout) Case Study: How freelancers and agencies handle support efficiently Practical: Setting up tickets, canned responses, and tracking customer interactions Day 5 – Project Management Tools Theory: Basics of project management; overview of Asana, Trello, ClickUp, Monday.com Case Study: Example of managing multiple freelance projects simultaneously Practical: Creating a project board, task assignment, and deadline management Day 6 – Lead Generation / Appointment Setting Theory: Strategies for finding clients online, appointment scheduling tools (Calendly, HubSpot) Case Study: Real-life examples of securing clients via online lead generation Practical: Setting up lead forms, appointment calendars, and follow-up reminders
Day 7 – Graphic Design (Intro & Tools) Theory: Basics of design, overview of Canva, Figma, Adobe Express Case Study: How freelancers use design to secure gigs and branding Practical: Designing banners, social media posts, basic portfolio creation Day 8 – Telemarketing / Cold Calling / Email Marketing Theory: Communication skills, lead engagement, email campaign fundamentals Case Study: Successful outreach campaigns by freelancers Practical: Crafting email templates, cold call scripts, role-playing client calls Day 9 – Email Management (Advanced) Theory: Professional email etiquette, managing multiple client accounts, CRM basics Case Study: Freelancers managing multiple clients with email productivity hacks Practical: Advanced Gmail/Outlook features, filters, auto-replies, labeling systems
Day 10 – Graphic Design Theory: Branding, typography, color theory, visual storytelling Case Study: Portfolio review of top freelance designers Practical: Designing social media graphics, website banners, and client-ready visuals Day 11 – Social Media Management Theory: Platforms overview, content calendars, analytics tracking Case Study: Freelancers managing social accounts for multiple clients Practical: Creating content calendar, scheduling posts (Hootsuite/Buffer), tracking engagement Day 12 – LinkedIn for Freelancers Theory: Profile optimization, networking strategies, job sourcing Case Study: Freelancers winning gigs via LinkedIn outreach Practical: Optimizing profile, connecting with potential clients, sending personalized outreach
Day 13 – Overview of Fiverr & Upwork Theory: Platforms introduction, account setup, marketplace dynamics Case Study: Top freelancers and their strategies Practical: Creating profiles, setting gig/service offerings, portfolio setup Day 14 – Fiverr & Upwork (Client Acquisition & Proposal Writing) Theory: Proposal writing, understanding client briefs, pricing strategy Case Study: Winning proposals & examples from high-earning freelancers Practical: Writing proposals, responding to client requests, bid strategy Day 15 – Fiverr & Upwork (Advanced & Portfolio Management) Theory: Reviews, ratings, upselling services, reputation management Case Study: Freelancers scaling income and repeat clients Practical: Managing client orders, portfolio display, setting automated follow-ups
Week 6 – Revision Theory: Quick recap of all 12 courses Case Study: Discussion on real-life freelancing scenarios integrating multiple skills Practical: Mock projects covering multiple tools, end-to-end workflow simulation Week 7 - Examination Online or practical assessment covering all 12 courses Evaluation of practical assignments, project submissions, and tool usage Feedback and guidance Week 8: Graduation Certificate award ceremony Highlighting top performers Networking session & next steps for gig opportunities